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Unique Real Estate Marketing Strategies

If you’ve been in the real estate game for any amount of time, you already know that it’s survival of the fittest. Anyone moving with the herd is bound to head right into oblivion. That’s why it’s so important to get ahead of the curve by learning from what’s working today and applying that to real estate marketing strategies in the future.

What Box?

Everyone loves the phrase, “Think outside the box.” Forget the box. Think outside the galaxy. Technology changes every day and what exists today might be old news by tomorrow. To keep up with the ever changing tides of leadership in the real estate industry, you must ride the cutting edge. The “box” is where you find failing agents, outside the “box” is where you find agents that will do anything to make the sale. You have to be in a whole different galaxy to win the race long-term and technology is the key to success.

Technology to The Rescue

If you are stuck in a marketing rut, you need to branch out. Try some high tech maneuvers to get ahead of the pack. If your prospect likes the house but is unsure, encourage them to hang-out in the neighborhood for a night or two by using Airbnb to stay at the home, Open Table to make a reservation at a local restaurant, Uber to get around without getting lost, and Meetup to find an event. While they’re enjoying dinner, they can discuss the financial side of things by using a Mortgage Calculator to discern the true cost of the house and decide if it is within their budget.

If you’re having a tough time getting folks to your open house, try renting out the home for a pop-up event by utilizing Eventup or Storefront. Also check out Talking House, which allows you to record information about a home, which then plays on a specific am radio stations. These innovative new technologies are making life simpler and more effective for real estate brokers in Las Vegas than ever before.

With new marketing strategies comes new life, so be bold enough to try methods which others won’t. In this age of technology, make peace with the ever changing needs of your consumer and walk with confidence into the unknown. For more information, give us a call today at (702) 835-5255.